Cases

Cases from real web projects

A selection of projects I have worked on directly, from early PHP booking engines and villa rental systems to modern Astro content platforms. The cases focus on practical development, technical SEO, integrations, and maintainable systems.

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Diagram of WhyBangkok connected to Bangkok areas, transport, search, and guides

WhyBangkok.com

Scope: Bangkok, Thailand · Current project; Guide to moving to and living in Bangkok

WhyBangkok.com is a live Astro guide for people moving to and living in Bangkok. In September 2026 it had more than 600 pages, including nearly 200 restaurants, about 50 districts, more than 30 areas, hospitals, schools, and the BTS and MRT lines, all connected through one content model. It is built out continuously, because a guide to daily life has to be updated all the time.

Astro development
Content architecture
Technical SEO
Internal linking
Search data and editorial tooling

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klik.villas

Scope: Asia · 2011–2022; Villa rental PMS and property management

Launched in 2011, klik.villas was Asia's first villa rental PMS, built specifically for Asian properties. By the time it was sold in 2022, it managed about 2,500 properties from across Asia, used mostly by villa management companies and also by individual owners.

Backend development
Villa rental PMS development
API and channel integrations
Calendar synchronization
Operational workflow design

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Diagram of a Thailand villa booking engine with villas, destinations, and SEO

Thailand-villas.com

Scope: Thailand · 2001–2022; Villa rentals and travel

I developed and maintained Thailand-villas.com from 2001 until its sale in 2022. The platform grew to list about 1,050 villas across Thailand, with a PHP booking engine handling enquiries and a network of destination sites that had to be restructured twice as Google changed.

PHP development
Booking engine development
Technical SEO
Content architecture
Domain strategy

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